20 Important Marketing Abbreviations For Bank Exams - Part 2

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20 Important Marketing Abbreviations

1. DRA: Direct Response Advertising

2. eCommerce: Electronic Commerce

3. EM: Email

4. EOQ: Economic Order quality.

5. F500: Fortune 500

6. FDI: Foreign Direct Investment

7. GRS: Gross rating Point

8. IDRA: Industries Development and Regulation Act

9. IMF: International Monetary Fund

10. LTV: Life Time Value

11. MAA: Marketing Authorization Application

12. MAP: Marketing Automation Platform

13. MKT: Marketing

14. MLM: Multi Level Marketing

15. MR: Market Research

16. MS: Market Share

17. MS: Market Surveillance

18. NPD: New Product Development

19. PAN: Permanent Account Number

20. POP: Point of Purchase Display
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